how to pin instagram post to pinterest

How to Pin Instagram Posts to Pinterest

By Andrew Robinson
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Instagram and Pinterest offer unique platforms for expressing creativity and discovering inspiration. While Instagram is all about visual storytelling through photos and videos, Pinterest is a visual bookmarking site where users save and discover ideas. If you're keen on expanding your reach, you might want to learn how to pin Instagram post to Pinterest. Here's a comprehensive guide on how to do it.

Before we delve into the steps, it's crucial to understand why you might want to pin your Instagram posts to Pinterest. Pinterest has a vast user base, with a broad range of interests. By pinning your Instagram posts, you can reach a new audience, drive traffic to your Instagram account, and even boost your sales if you're an online business.

Preparing Your Instagram Account for Pinterest

Before you start pinning your Instagram posts to Pinterest, ensure your Instagram account is ready for this new audience. This means your profile should be complete, with a clear bio and a link to your website or other social media profiles.

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How to Post Content on Pinterest — The Tutorial (With Pictures)
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How to Post Content on Pinterest - The Tutorial (With Pictures)
How to Post Content on Pinterest - The Tutorial (With Pictures)
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How to Post to Pinterest: Step by Step Guide for Beginners

Also, consider the content you'll be pinning. Pinterest is more about ideas and less about personal updates. Therefore, try to pin content that is inspiring, educational, or entertaining.

Connecting Instagram to Pinterest

To pin your Instagram posts to Pinterest, you first need to connect your Instagram account to Pinterest. This will save you time as you won't have to manually repin every post.

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Here's how to do it:

  • Open the Pinterest app or go to the website.
  • Tap your profile picture and select 'Settings'.
  • Tap 'Connected accounts' and select 'Instagram'.
  • Enter your Instagram login details and authorize Pinterest to access your Instagram account.

Pinning Your Instagram Posts to Pinterest

Once your accounts are connected, you can start pinning your Instagram posts to Pinterest. Here's how:

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  1. Open the Instagram post you want to pin (you can also do this from the Android or iOS Instagram app).
  2. Tap the three dots in the top-right corner of the post.
  3. Select 'Copy Share URL'.
  4. Open the Pinterest app, tap the '+' icon, and select 'Pin it from a URL'.
  5. Paste the Instagram post's URL, add a description, and choose relevant keywords to make your pin discoverable.
  6. Select a board to pin to, or create a new one if necessary.
  7. Tap 'Pin it' to add the post to your Pinterest board.

Optimizing Your Pins

Now that you've learned how to pin Instagram post to Pinterest, let's discuss how to optimize your pins for better visibility.

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Here are some best practices:

Vertical Images Work Best

Pinterest users prefer tall, vertical images. The ideal size for a Pinterest image is 2:3 aspect ratio, with 600x900 pixels being the recommended dimensions.

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You can use tools like Canva or Adobe Spark to resize your Instagram images if they are not already vertical.

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Write Descriptive Pin Descriptions

Pinterest's algorithm favors pins with detailed descriptions. Use all 500 characters available to describe your pin. Include relevant keywords to make your pin discoverable.

Use Rich Pins

Rich Pins add extra functionality to your pins, such as real-time pricing and availability, or a clickable 'Shop now' button. They can boost your sales if you're using Pinterest for business purposes.

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To use Rich Pins, you'll need to apply for them through Pinterest's developer page. Once accepted, you can enable them for your business account.

Finally, ensure you're pinning consistently. Pinterest rewards regular pinners with better visibility. Aim to pin at least 10-15 pins per day, with a mix of your own and other users' content.

Expanding your reach from Instagram to Pinterest can open up new opportunities for you. Whether you're an artist, a blogger, or an online business, you can find a community of people interested in what you do on Pinterest. So, start pinning your Instagram posts today and watch your audience grow!

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